Salt washed Parking lot tested Board-short energy Amazon storefront ready Salt washed Parking lot tested Board-short energy Amazon storefront ready

Pacific grit / curb cuts / sun-faded cotton

Live local. Surf global. Stay Mad.

MadKrab is the literal embodiment of unorthodoxy.

Disavow the standard.

Bear the mark of original art in a time of homogeneity and robots.

Concrete tide Sunburnt colors Curbs + coastlines MadKrab forever Concrete tide Sunburnt colors Curbs + coastlines MadKrab forever

Our lane

Surf haze, skate scars, cheap tacos, and shirts that look better after the third wash.

MadKrab should feel like a real brand home, not just a product list. This section gives you the same story-driven pacing your friend’s site uses, while leaning harder into scrappy, coastal energy.

The end result is a storefront that can sell directly now and pivot cleanly to an Amazon-first flow later.

See the Amazon handoff plan

Collections

Shop by mood, not department.

Strong category blocks give the site a real storefront feel even before your Amazon inventory is wired in.

Lookbook energy

Less polished mall brand. More curb wax and tide charts.

Keep the photography and product shots sunburnt, windy, and a little messy. That will make this layout feel alive once you start dropping real apparel imagery into it.

Fit note

Boxy silhouettes

Relaxed tees, heavy fleece, and hats that feel found, not new.

Color note

Seaweed + rust + butter

Use sun-faded tones instead of bright streetwear neons.

Photo note

Motion over posing

Rollers, sidewalks, parking lots, boards, sand, and overhead sun.

Amazon ready

This site is already shaped for the storefront handoff.

When your Amazon Storefront is live, we can point the main shop buttons to it and keep this homepage as the brand front door.

Storefront Coming Soon

The storefront URL is set in script.js for an easy swap later.